Grammarly
No reviews yet
The default AI writing assistant, offering grammar, clarity and tone checks across most apps.
- Price
- $12
- Score
- —
- Saves
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Freemium
Surfer
On-page SEO optimization tool that benchmarks drafts against top search results in real time.
https://surferseo.com
Surfer
On-page SEO optimization tool that benchmarks drafts against top search results in real time.
What is Surfer?
Surfer is a leading tool in content optimization. Its Content Editor analyzes top-ranking pages for a keyword and produces a score based on term usage, structure and topical coverage, updating as the writer edits.
Compared with Frase, which emphasizes research and brief creation at a lower price, Surfer is stronger on optimization scoring and auditing of existing pages. It also offers AI article generation, though its main appeal remains guidance for human writers.
Plans start at $99 per month, positioning it for agencies and in-house SEO teams rather than hobbyists. The key trade-off is that correlation-based scoring is a proxy, not a ranking guarantee, and overly literal adherence produces formulaic prose.
Best fit: Agencies and in-house SEO teams with steady publishing volume
Strengths
- ✓ Strong, widely trusted optimization scoring
- ✓ Fits existing writing tools
- ✓ Useful for both new and existing content
Trade-offs
- – High entry price for small publishers
- – Scores are proxies and can encourage formulaic text
Use cases
- 01
Standardizing on-page SEO across a content team
- 02
Auditing underperforming pages for gaps
- 03
Setting measurable targets in writer briefs
Key features
- ✓SERP-based content scoring editor
- ✓Term, heading and structure recommendations
- ✓Content audit for published URLs
- ✓Integrations with Google Docs and WordPress
Pricing
Prices last checked Mar 3, 2025. Spotted an error? Let us know.
User reviews
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Surfer FAQ
What is Surfer?+
On-page SEO optimization tool that benchmarks drafts against top search results in real time. Best for agencies and in-house SEO teams with steady publishing volume.
Surfer pricing?+
From $99/mo (paid).
What are Surfer’s main competitors?+
Writesonic and Frase.
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